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Showing posts from May, 2023

Do we Live in a temporary Society

  Do we live in a temporary society ? If by "temporary society" you mean a society that is subject to change or is characterized by constant evolution and transformation, then yes, we do live in a temporary society. Societies have always undergone changes over time, but in recent history, the pace of change has accelerated significantly due to advancements in technology, globalization, and cultural shifts. In today's world, we often experience rapid changes in various aspects of life, including technology, economy, politics, social norms, and even the environment. New technologies emerge and become obsolete at a faster rate, economic systems evolve, political landscapes shift, and societal values and norms are constantly redefined. The digital revolution, for example, has transformed the way we communicate, work, and access information. Social media platforms have changed the dynamics of social interaction, and the rise of e-commerce has revolutionized the way we shop. Th...

Measure Twice Cut Once

Something to learn - "Measure twice, cut once" is a well-known proverb that emphasizes the importance of careful planning and attention to detail before taking action. The saying means that before you start a task, it's crucial to double-check your measurements and plan your cuts or actions to avoid mistakes and waste of resources. It is often used in woodworking or carpentry, where precision is essential, but the phrase can also apply to many other areas of life, such as decision-making or problem-solving. Essentially, it is a reminder to slow down and be meticulous in our approach to tasks, so we can achieve the desired result with minimum effort and maximum efficiency.
WHY CUSTOMERS NOW RUN COPANIES – AND HOW TO PROFIT FROM IT   A WHITE BOARD OVERVIEW BY  MARTY NEUMEIER     The company created the brand (through products and advertising), the brand attracted customers (as a captive audience), and customers support the company (through repeat purchases).   The new model of brand is similar, but with one important difference: the order of events. Instead of creating the brand first, the company creates customers (through products and social media),then the customers create the brand )through purchases and advocacy),and the brand sustains the company (through customer loyalty).This model takes into account a profound and counterintuitive truth: a brand is not owned by the company, but by the customers who draw meaning from it. Your brand isn’t what you say it is. it’s what They say it is.     Power has shifted from companies to customers   The battle is no longer between companies, but tribes     The comp...